Digital Marketing & Website Design for Your Business in Switzerland

A successful business needs a powerful online presence to reach potential customers.

Swiss Support offers digital marketing services, to help you reach customers in Switzerland. Our SME-clients benefit from highly-efficient PPC-advertising (e.g., Google Ads), search engine optimization, and social media marketing. In addition to our digital marketing services, we offer website design solutions and create user-friendly websites that engage visitors.

Search Engine Marketing for the Swiss Market

With Search Engine Advertising (SEA) or Pay Per Click (PPC), you only pay for results, i.e., if someone shows interest by clicking an ad. People who use search engines like Google have an intent: they may be looking for information about a service, or they may be actively searching for products to buy. Digital marketing through PPC is a fast way to interact with these potential customers. And because Google is the leading search engine, Google Ads is the best way to reach customers quickly. Investing in Google Ads with specific keywords means that your website will be at the top of the SERPs. Especially for new companies with a new website and little content, PPC marketing is the best way to generate traffic quickly.

Search Engine Optimization (SEO) is another part of Search Engine Marketing (SEM). It improves the visibility and ranking of a website or web shop in the search engine results pages (SERPs) for specific keywords, used by potential customers to search for information. Regionally focused SEO includes a variety of strategies to improve your website or online store for the Swiss market. The main areas of SEO are

Search Engine Marketing improves the visibility of your web pages, increases website traffic, conversion rates and therefore the sales. Compared to other digital marketing channels, SEO offers the highest return on investment. Swiss Support works with SEO professionals to create high-performing website content to improve your rankings.

Social Media Marketing in Switzerland

Facebook, Instagram, TikTok, Twitter and LinkedIn – social media has become a part of everyday life for millions of people. Statistics show, that in 2022 around 7.5 million Swiss have used social media, most of them daily. A huge advantage of social media marketing is, that you can target specific audiences based on their demographics, location, interests and many other factors.

Important:

The best social platform to advertise on depends on your target audience. That is why audience analyses is the first step to successful social media marketing. Furthermore, strategies such as A/B testing and click-through-rate optimization must be implemented, to increase the ROI.

In addition to the benefits of advertising products and services on social media, the platforms are also a powerful tool to interact with your target audience and build brand awareness. Swiss Support works with digital marketing specialists to generate successful social media campaigns.

Copywriting and Content Writing

When it comes to copywriting, every word counts. Strategic copy appeals to your audience’s emotions and encourages them to take action, such as buying your product or service. To be effective, marketing psychology and creativity must go hand in hand. We provide high-end SEO copywriting, content writing and UX-writing to create websites and landing pages that maximize conversion. Our team of experienced writers creates compelling copy that speaks directly to your target audience. With the help of our digital marketing services designed specifically for the Swiss market, you will turn prospects into valuable customers.

Website Design for Swiss-based SMEs

We specialize in creating high-quality websites to reach your Swiss target audience and accelerate your online growth. Your business resp. branch website will be easy to navigate, responsive, fast loading and convincing. The combination of appealing website design and SEO enables your website to rank on the first page of search engine results for relevant keywords.

Contact Swiss Support to Boost your Digital Marketing

Swiss Support is a full-service partner for newly established companies in Switzerland.
We create compelling business websites and implement digital marketing strategies to reach potential customers for you.